Swizz Beatz reacts to backlash after Verzuz announced that Anthony Hamilton vs. Musiq Soulchild wouldn’t be streaming for free on Instagram.
There are a handful of good things to come out of the pandemic and most would agree that Verzuz is one of them. The Swizz Beatz and Timbaland-led platform has produced some incredible moments celebrating living legends who’ve blessed us with countless records. The best part about it? It was free. Fans were able to tune in from the comfort of their home in the wake of lockdown and the absence of live music.
The platform went from partnerships with Apple to Triller while still remaining accessible on Instagram for the masses to view. Unfortunately, it seems that they attempted to fully monetize the event with a paid subscription, beginning with Anthony Hamilton vs. Musiq Soulchild. Additionally, the event would not be streamed on Instagram like previous Verzuz. “This Verzuz will not be on IG. Watch on VerzuzTV.Com with #TrillerVerzPass,” the post read.
Twitter immediately predicted the downfall of the platform if they were serious about the paid subscription. Since many have tuned in via Instagram, the accessibility of the event was a huge selling point. The subscriptions included a 14-day free trial with members being charged $2.99 a month afterward.
