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For a brief moment earlier this year, WWE appeared to be on the verge of its most ambitious pop-culture crossover in years. John Cena. The Rock. Travis Scott. One ring. One storyline. The kind of spectacle that could blur the line between sports entertainment, hip-hop, and blockbuster cinema.
Then, just as quickly as it ignited, the moment vanished.
In his first post-retirement interview on What Do You Wanna Talk About?, Cena finally addressed the abrupt disappearance of both The Rock and Travis Scott from WWE programming following their heavily teased involvement at Elimination Chamber. While fans spent months debating what could have been, Cena made it clear that those inside the ring had already moved on.
“The whole world has had the conversation of, ‘What would it have been like if?’” Cena said. “The two guys in it… not once had a conversation about, ‘Man, what would it have been like if we had those guys?’ No. It was, ‘What do we do now?’”
Scott’s entry into the WWE universe earlier this year was anything but subtle. The Houston rapper aligned with Cena at Elimination Chamber and played a key role in a shocking heel turn that rippled across wrestling circles and hip-hop timelines alike. WWE leaned into the momentum, teasing a blockbuster angle heading into WrestleMania 41—one that positioned Scott alongside Cena and The Rock as part of a star-powered road to history.
The plan, however, never fully materialized.
As WrestleMania approached, both Scott and The Rock quietly faded from the storyline. Scott did make a surprise appearance during the WrestleMania main event, but the moment landed with mixed reactions, falling short of the cultural crescendo many fans expected. Cena still emerged victorious, capturing his record-setting 17th World Title, yet the absence of two of WWE’s biggest crossover stars left a noticeable gap in the narrative.
Behind the scenes, reports suggested Scott ultimately backed away from deeper involvement due to the physical realities of professional wrestling. Logan Paul later hinted at that disconnect on his Impaulsive podcast, questioning Scott’s readiness for the contact-heavy demands of the ring.
“I could have told you by looking at Travis Scott, he wasn’t dedicated to it,” Paul said. “He’s getting on stage with a microphone and not having any physical contact with anybody… When you start having contact with people, you may have second thoughts.”
Additional rumors swirled online, including alleged disputes between WWE and Scott that reportedly resulted in the rapper being removed from WWE 2K25. Wrestlers took subtle—and sometimes not-so-subtle—shots on social media, fueling speculation that the partnership had unraveled completely.
Still, Cena views the outcome less as a missed opportunity and more as a creative recalibration.
“Let’s say everyone who showed up at the Chamber is active until August,” he explained. “That robs us of John Cena, Randy Orton, CM Punk… Logan Paul, me and Cody. So yes, the story might have had star power and gravity, and who knows what—but what we got by saying, ‘These are the pieces left’… what we got, for me personally, was beautiful.”
For Travis Scott fans, the saga is a reminder of La Flame’s selective approach to pop-culture crossovers. He doesn’t just show up—he curates moments. Wrestling’s physical grind ultimately wasn’t his stage, but even his brief presence was enough to shake WWE’s ecosystem and spark months of conversation.
