Videos by According2HipHop
Kendrick Lamar is riding the wave of one of the most dominant award season runs in recent memory—and he’s not letting up.
On Tuesday (Aug. 5), the nominations dropped for the 2025 MTV VMA Awards ceremony, and K-Dot walked away with the third most noms this year at 10.
Seven of them are tied to “Not Like Us,” a video that’s already bigger than music, bigger than beef, and undeniably one of the most defining visual moments of the year.
The track that started as a diss and exploded into a West Coast rally cry is now up for Video of the Year, alongside Billie Eilish’s “Birds of a Feather,” Ariana Grande’s “Brighter Days Ahead,” and The Weeknd and Playboi Carti’s “Timeless.” But that’s just the beginning. “Not Like Us” is also nominated across Best Hip-Hop, Best Collaboration, and a full sweep of visual categories: Direction, Choreography, Art Direction, Cinematography, and Editing. That’s not just recognition—it’s reverence.
Kendrick’s latest moment comes right after his Grammy flex earlier this year, where he picked up five trophies and cemented his legacy once again. And while most artists would take a victory lap, Kendrick seems more focused on setting the next benchmark.
That mindset has carried over to the Emmys, too. Last month, his Super Bowl Halftime Show performance earned him two nominations: Outstanding Music Direction and Outstanding Variety Special (Live)—a rare crossover feat that only deepens his already singular impact.
Ten nominations, a video that’s gone cultural canon, and a run that stretches from Compton to the Emmys—Kendrick Lamar isn’t just racking up accolades. He’s moving with the confidence of an artist who’s already won, and still plays like he hasn’t.
